The NYC Food & Beverage Industry Partnership
Who We Are
NYC’s food and beverage industry is critical to the city’s economic strength, and vital to its social fabric and status as a global destination.
The NYC Food and Beverage Industry Partnership team, housed in the Department of Small Business Services and led by industry veteran Steven Picker, acts as a convener to drive alignment and collaboration among NYC food service sector leaders, operators, chefs, educators, workforce development orgs, service providers, innovators, philanthropy, and City agencies.
We lead strategic thinking to guide investment in industry-informed resources and initiatives, and continually seek to identify new, actionable ways the City can demonstrate its commitment to supporting our food and beverage businesses and workers.
Our Areas of Focus
Convening
We bring together NYC food and beverage business owners and other industry stakeholders to identify shared priorities, develop strategies and solutions to address challenges, and align on unified messaging to represent the interests of the sector.
Policies, Regulation, and Investment
We represent the voice of NYC food and beverage sector businesses through all stages of NYC planning on decisions related to policy, regulatory reform, and City investment that will impact sector growth and resiliency.
Download our 2022 Status of the Industry report
Workforce Development
We leverage the proficiency of the NYC Dept. of Small Business Services and other City offices to develop and scale culinary workforce trainings that create a robust talent pipeline, expand business education and entrepreneurship resources that support equitable development and opportunity, and improve industry employers’ ability to strengthen workplace culture, employee engagement, and retention rates.
Strategic Planning and Innovation
We work to improve sector resiliency by supporting business sustainability, building talent pipelines to meet employer demand, creating a more flexible workforce, finding ways to reduce the regulatory burden on small business owners, and building greater synergy among NYC sector stakeholders.
“As Executive Director of the NYC Hospitality Alliance, I work closely with restaurant, bar, and nightclub owners across the five boroughs who often face complex challenges with permitting, licensing, and navigating city government. To support them, I rely on the dedicated team at the NYC Food and Beverage Industry Partnership, who consistently respond quickly, professionally, and effectively to address their needs. Together, we’ve developed checklists and resources that make it easier for small businesses to open, grow and get the support they need to succeed in our city. Our partnership is invaluable, and we deeply appreciate everything they do to support the hospitality community.”
“The NYS Restaurant Association is proud to work closely with the SBS Food & Beverage Industry Partnership. Restaurateurs are busy running their businesses, so having a point of contact within city government who can help them get information and resources quickly is invaluable. SBS has consistently made their F&B Industry Partnership staff available to engage with our restaurant members, answer questions, and triage issues within the complex city government. Our Government Affairs team counts the SBS Food & Beverage Industry Partnership team as critical allies to support the restaurant industry in NYC.”
“As an attorney serving the hospitality industry, I deeply appreciate the City’s recognition of this sector’s immense value and its designation of the SBS NYC Food & Beverage Industry Partnership (F&BIP) team to support businesses, workers, and other stakeholders. Navigating the complex web of regulations and requirements involved in starting and running food and beverage establishments in NYC can be daunting. Steven and the F&BIP team play a crucial role in streamlining this process, making it more manageable for operators. Moreover, they actively collaborate with industry leaders to develop innovative services and resources that foster growth and resilience within NYC’s vibrant food and beverage sector.”
“The NYC Food & Beverage Partnership is a true gift to our industry and embodies what a partnership should be. The wisdom, guidance, resources, and technical support they provide to owners and operators are essential for navigating opportunities and concerns which always focus on positive solutions. The Partnership is a multi-functional catalyst for supporting the growth and resiliency of NYC’s F& B industry from inside city government with understanding and purpose.”
“We are people who like to nurture others through food, drink and warm hospitality. We love sharing insights and ideas on how to hold on to the joy while running a food business in NYC. Being part of the NYC F&B Industry Partnership with Steven at the helm is an opportunity for us to give to others and receive support in return. It’s about protecting our craft, supporting our workers and communities, and shaping a sustainable future for food entrepreneurs like me.”
“Understanding the career opportunities and paths available to both new and seasoned hospitality professionals is key to supporting their growth. The NYC F&B Industry Partnership team has developed a range of impactful resources and initiatives to help F&B workers and entrepreneurs turn their passions into sustainable careers. It’s encouraging to know the hospitality industry has a strong advocate within city government.”
“Empowered Hospitality has been proud to partner with the NYC Food & Beverage Industry Partnership team on the First Course NYC cook apprenticeship program since 2019. First Course NYC not only places enthusiastic new talent in top kitchens, it also ingrains strong onboarding and training practices in culinary teams across New York City. We’ve learned that simple steps make a measurable impact on employee retention and performance. In an industry plagued by a perpetual shortage of talent, where annual turnover commonly tops 70%, these small changes can take a team from struggling to truly thriving. I hope the work we engage in with the F&BIP in identifying opportunities for restaurants and other industry stakeholders will continue to create a more resilient industry in NYC.”
“New York City will always be the dining capital of the world, and more resilient due to our collaboration with the NYC F&B Industry Partnership. Through our work in the First Course NYC program, we’ve built a strong pipeline of entry level talent using best practices in onboarding and training. We’re better able to turn our apprentices’ passion into practice, jump-starting their culinary careers and meeting our company’s mission and goals.”
“Steven Picker’s industry expertise, combined with the NYC F&B Industry Partnership team’s seat within the NYC Dept. of Small Business Services, has been a lifeline for mom-and-pop restaurants. During the COVID-19 pandemic, his guidance helped Queens Together support struggling restaurants by clarifying rapidly-changing regulations, providing access to grant opportunities, and preventing closures. Today, he and the F&BIP team continue to deliver strategic resources and innovative solutions that drive the growth and resilience of NYC’s diverse restaurant community.”
“The NYC Food & Beverage Industry Partnership lives up to its name! From my first phone call and every one since, Steven and his team have stood alongside us whenever we have needed it. The support, guidance, and resources they provide have been invaluable. It is a great feeling to know we will find a solution and get the right guidance when facing any business challenge. The NYC Food & Beverage Industry Partnership has been critical in lending a hand when we’ve needed it the most!”
Advisory Groups

NYC Hospitality Council
Our advisory group of prominent NYC food and beverage business owners and executives is aligned in seeking innovative, ambitious solutions to industry challenges.
Council members provide valuable insight and feedback that directly informs our long-term strategy work to create a stronger, more resilient NYC food and beverage sector.
Adam Eskin
Amanda Cohen
Andrew Tarlow
Brian Diamond
Dan Kluger
Dean Martinus
Dino Lavorini
Einat Admon
y
Elizabeth Murray
Ellia Park
Gregory Tomicich
James Mallios
Guy Vaknin
Jeffrey Lefcourt
Jennifer McMahon Elliott
Jeremy Wladis
Nathaniel Young
Jeremy Merrin
John Meadow
John Rigos
Joseph Tarasco
Liz Neumark
Marty Shapiro
Phillippe Massoud
F&B Small Business Roundtable
Our working roundtable of NYC food and beverage business owners engage in regular discussion on topics related to the operational challenges facing small businesses and the interaction between these businesses and city agencies.
This group understands the unique needs of operators juggling the daily challenges of running a small business in NYC. They support the development of clear, plain-language guidance on city rules, regulations, and best practices that is critical to their success.
Anthony Ramirez II
The Bronx Beer Hall
Ayala Donchin
Barbara Sibley
Daniel Grace
Dawn Kelly
Deya Felici
Franco Ortega
Dudley Stewart
Julian Plyter
Kaarin Von
Luca Di Pietro
Mark Connell

First Course NYC is the City’s industry-informed collaborative model for training qualified New Yorkers to become entry-level restaurant cooks - directly connecting them with good jobs and careers - designed to meet ongoing industry demand for culinary talent and delivered in partnership with respected NYC restaurants.
The program makes professional culinary job training accessible to disadvantaged New Yorkers, unable to afford the high cost of culinary training or facing other barriers to success, who are committed to jump-starting their career as a restaurant cook.
Our restaurant partners commit to cultivating potential by focusing on Best Practices in employee onboarding and training to drive retention and build a bench of new talent.
NYC Restaurant Hiring, Onboarding and Training Playbook
A best practices guide to help NYC restaurants improve employee retention.
This Playbook provides strategies and tools that any restaurant (or other foodservice business) operator can use to create a more supportive and productive experience for your new hires resulting in higher retention rates.
The information contained in this playbook includes more than two years of key learnings from the onboarding and training of more than 250 New Yorkers as restaurant cooks through the city’s First Course NYC training, as well as decades of combined experience in NYC restaurants.
This content was developed by the Food & Beverage Industry Partnership team at NYC Department of Small Business Services (SBS) and Empowered Hospitality – a NYC-based HR & talent consultancy specializing in the hospitality industry.